The New Balance 550 White Nori combines white, nori, and brighton grey tones with a retro basketball vibe straight out of the 1980s.
Since being introduced in 1989, the New Balance 550 silhouette re-releases in different colorways. This version features a predominantly synthetic white upper with ventilation holes on the quarters for breathability. Brighton grey suede accents the toe cap, while earthy nori green highlights the heel and the signature oversized "N" branding on the sides. Additional branding details are found on the heel, midsole, and lateral quarter panel, where a black "550" is prominently stamped.
A standout detail is the tongue logo, a basketball graphic designed to look like it's bouncing toward you, adding a playful touch to its vintage aesthetic. With its gum outsole, thick midsole, oversized tongue, and chunky build, this shoe embodies classic basketball style. Retailing for $110, the New Balance 550 White Nori launched on April 1, 2024, as a nostalgic nod to old-school sneaker culture.
Style: BB550ESB
Colorway: White/Nori/Brighton Grey
